Black Sheep Business

$1,498 / quarter

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Black Sheep Business

Your business has blind spots.Most founders never find them.

This isn't another business course. It's a 90-day diagnostic that X-rays your company across four pillars — and shows you exactly where you're bleeding time, money, and potential.

Built for founders who'd rather know the truth than hear what's comfortable.

Built by practitioners, not influencers

15+ Years Clinical Practice
Functional Medicine Certified
Peer-Reviewed Protocols
850+ Reports Delivered

0+

Founders enrolled

0+

Business audits delivered

0%

Found blind spots

0K

Avg. revenue leak found

Your Report Preview

What Your BSB Audit Looks Like

A CEO-grade operating system diagnostic — not generic business advice. Personalized to your answers, financials, and team structure.

Black Sheep Business · Quarterly Audit

Your Name Here

64

Business Score / 100

4 Pillars Scored8 CEO Blind Spots13-Week RoadmapBoard Room Brief

People Pillar — Team Bottleneck Score

Your team structure supports current revenue but creates a single-point-of-failure at scale. Flight risk on your top performer: HIGH. The exact hire that unlocks your next revenue tier…

Strategy Pillar — Competitive Moat Analysis

Revenue concentration risk: 68% from top 3 clients. Your actual differentiator (buried in client feedback) mapped to repositioning options…

Execution Pillar — CEO Dashboard

Strong delivery cadence but zero KPI framework — decisions worth $████████ based on gut feeling. 5-metric CEO dashboard installed in 10 minutes/week…

Cash Pillar — Margin Erosion Map

Gross margin dropped from ██% to ██% in 18 months. 3 service lines are underwater. Pricing restructure recovers $████████ annually…

CEO Blind Spot Analysis (8 identified)

Critical: you conflate busy with productive. ██ hours/week are CEO-level work — the rest belongs to your future ████████ hire…

90-Day Quarterly Roadmap

13 weeks of sequenced actions with accountability gates. Weeks 1-3: ops hire + CEO time audit. Weeks 4-6: pricing restructure…

Board Room Brief & Year Plan

One-page executive summary + 12-month plan with revenue projections, milestone gates, and hire sequence from current ARR to ████████…

Pre-Filled Templates Included

L10 Meeting Agenda

90-min weekly meeting framework pre-filled with your priorities

Accountability Scorecard

KPI tracking with your pillar metrics loaded

13-Week Sprint Plan

Quarterly Rocks broken into weekly milestones

Content Calendar

Marketing messaging mapped to a 13-week plan

Cash Flow Forecast

Revenue targets and expense budgets for the quarter

Hiring Criteria Checklist

Values-based hiring aligned with your Brand DNA

Revenue Projections

Quarterly and annual revenue modeling

CEO Time Audit

Track CEO vs operator hours weekly

🔒 Full audit unlocked after completing the assessment — all templates pre-filled from your data

The 4 Black Sheep Pillars

People

Who you hire, fire, and trust with your vision.

Strategy

The moves that separate builders from busybodies.

Execution

Turn quarterly plans into daily momentum.

Cash

Revenue is vanity. Cash flow is sanity.

The Problem

Your coach built your strategy.
Nobody built YOUR self-awareness.

They never asked what you were running from when you started. They never mapped your leadership pattern under pressure against your revenue ceiling. Because the business coaching system wasn't built for identity-level truth. We were.

$50K–$200K/yr

Lost to revenue leak patterns that no consultant ever identified

15+ hrs/week

Spent on decisions only you can make — because nobody else is allowed to

Same ceiling

Hitting the same revenue wall because the fracture is in your identity, not your funnel

The bottleneck isn't your business. It's the founder running it.

The Mirror

Which Founder Are You?

The business you built reflects who you are. Which pattern are you running?

Most business programs sell you a framework.
We give you a mirror.

The Black Sheep Audit doesn't tell you what you want to hear. It maps exactly where your business is strong, where it's fragile, and what happens if you ignore it for another quarter. Every 90 days, we re-evaluate — because your business doesn't stay still, and neither should your strategy.

01

Diagnose

Complete the assessment. Get your CEO Leadership Profile and full 4-pillar audit.

02

Execute

Follow your 90-day plan. Track KPIs. Run your meetings with purpose.

03

Re-evaluate

Every quarter, we re-score. You see exactly what moved — and what didn't.

See It In Action

How BSB Works

People · Strategy · Execution · Cash — four pillars, one deep-dive

You're not just buying a program.
You're joining a flock of founders who refuse to settle.

Every Black Sheep Business member gets access to operational dashboards, quarterly audits, CEO leadership tracking, and a community of founders building businesses that actually reflect who they are.

The Black Sheep Ladder

Three Ways In. One Direction Up.

Start with a snapshot. Step into the full quarterly system. Or go all-in on Legacy — where identity, marketing, and branding get built alongside the business.

Black Sheep Business. Choose your system.

Black Sheep Business

$1,498/quarter

Recurring quarterly membership.

  • Six assessments: Founder, People, Cash, Strategy, Execution, Culture
  • 90-day sprint plan and quarterly re-evaluation
  • INNSPO courses and Monday Founder Office Hours

No private 1:1 coaching or health labs included.

BSB Legacy

$1,998/quarter

Recurring quarterly membership.

  • Everything in BSB
  • Values Discovery and Marketing Strategy Blueprint
  • Operational templates, hiring scorecards and implementation playbooks

No private 1:1 coaching or health labs included.

Both plans are self-led. Private coaching with Dr. Nicole is a separate add-on, shown below.

After You Enroll

Your first 90 days

Day 1

Complete Your Six Assessments

Founder, People, Cash, Strategy, Execution and Culture.

Days 3–5

Your Problems, in Order

Your reports rank every problem in a hierarchy, so you know which domino makes the biggest ripple.

Days 5–90

Uplevel the Founder

Get hyper clear on who you are and your true, values-driven vision. See your leadership style, strengths and the areas that need work.

Days 5–90

Fix the 1–2 Foundational Problems

Take action on the problems causing effects everywhere else, with your personal development roadmap and business roadmap.

Day 90

Reassess & Recalibrate

See what moved. Your roadmaps are rewritten to the new data.

In Their Own Words

Real client stories

“BSB has been insane. Dr. Nicole essentially took all of the tools from the most revered business coaching programs like Scaling Up and Metronomics and made them easy to apply to any size business. I hired a lot of coaches and it was fluff, then I had other coaches trying to get me to run my business like corporate. I actually read the book Scaling Up and it was like Chinese to me. This allowed me to spill my guts on everything that was working and NOT working, where I was at as the founder, and spit out a framework to get everything on track. I was able to start right away, which was HUGE.”

Black Sheep Business client

“There are so many moving parts when running a busy business, so when you can get access to tools and frameworks that work, it is legit gold. The Legacy program gave me my meeting structures, how to hire, interview questions, job descriptions, scorecards for employee accountability, and how to run reviews. This saved me so much time.”

BSB Legacy client

Individual client experiences. Results vary.

Included Free

The INNSPO App comes with your enrollment

Track KPIs, meeting rhythms, and your CEO scorecard — all in one place.

Explore the App
App screenshot
Included Free

Ready when you are

Start Your Audit

90 days. 4 pillars. Zero blind spots.

$1,498/quarter

Save with Annual

$4,795/year

Save $1,197 vs quarterly

Full 4-pillar business diagnostic
AI-generated Black Sheep Audit
90-day execution plan with KPIs
Quarterly re-evaluation & tracking
CEO Leadership Profile & Scorecard
Health × Business Bridge

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For Your Body

Already a health member? Your CEO self starts with your biology.

Burnout isn't a mindset problem — it's a biology problem. The Foundation analyzes 75+ dimensions of your health, your nervous system, and the stress patterns keeping you stuck. Fix the engine, not just the dashboard.

Explore The Foundation

Why This Is Different

Business Coaching vs. Black Sheep

Business Coaching
Us
Diagnostic approach
One-size framework
4-pillar X-ray of YOUR business
CEO leadership profiling
Values-based strategy
Legacy tier
Quarterly re-scoring
KPI tracking dashboard
Manual spreadsheets
Automated in INNSPO app
Health × Business bridge
Meeting rhythm playbooks
Legacy tier
Reality Check

What your blind spots are costing you

$52K/yr

Revenue leaked to bad hires (avg. SMB)

$38K/yr

Lost to unclear strategy & scope creep

72%

Founders who burn out before year 5

The Confession

"We built this because we were the founders who looked successful on paper but knew the engine was held together with duct tape. The hardest part wasn't the revenue — it was admitting we didn't know what we didn't know. That's what the audit is for."

— Dr. Nick & Dr. Nicole

If we can't find your blind spots, you don't pay.

If your Black Sheep Audit doesn't identify at least 3 revenue leaks or operational gaps you didn't know existed, we'll refund your first quarter. Founders who settle for guesswork don't enroll here.

90-day satisfaction guarantee
Secure, encrypted checkout

What Black Sheep Business replaces

Business coach / mastermind

$1,000–$5,000/mo

Root-cause business decoding + weekly direction

Marketing + ops consultants

$2,000+/project

Decoded patterns + self-implementation playbooks

Therapy / accountability calls

$200/session

Black Sheep community + integrative lens

Your new monthly$499/mo

Common Questions

Your path

Free Quiz
free
Business Decode
$97
Black Sheep Business
$499/mo
Concierge
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